I checked this out and it looks legit! This is only available in store.
Right now you can get a digital coupon for $10/$10 at Payless Shoe Source!
Click on this link and save it to your offers or send to email. Head out to Payless shoes (this offer is in-store only) and pick up a pair of shoes for $10.00, show this offer to your cashier and you have free shoes! Valid through 6/26 only at stores that are NOT closing. One use per customer.
I had mine sent to my e-mail.